I provide done-with-you copy and content mentoring that will equip you with the tools to create copy that tells a story, resonates with your ideal clients and converts. I’ll give you a structure, you send me your draft and together we’ll level up you

Raise your sales copy game

Learn to write a sales page, blog post, email flow and web copy that connects and converts (without being creepy!)

You want to launch your next big thing. Great! But trying to write a sales page, email flow or your web copy can be frustrating and time-consuming.

Imagine how it would feel to get that big fat piece of launch copy off your to-do list AND level up your writing sales copy at the same time. Yep, pretty amazing, right? You’ll save time, boost that all-important ROI and be empowered to write your own irresistible sales copy.

I provide done-with-you copy and content mentoring that will equip you with the tools to create copy that tells a story, resonates with your ideal clients and converts. I’ll give you a structure, you send me your draft and together we’ll level up your copy.

What you’ll get

  • A sales page, blog or email flow that you can use to sell right NOW.

  • The confidence to write great copy that saves time, makes you money and grows your business.

  • A plan to unravel your ideas and turn them into copy that converts.

  • Strategies to create non-corporate copy that sounds like you, but better.

  • Storytelling ideas that elevate sales.

How it works

 

1 Gather information

I’ll send you a detailed questionnaire to work out what you need to write, who for and why. 

2 Make a plan

On the 60-minute call, we’ll drill down into your goals, audience and messages and give you a structure to follow to create copy that compels and sells.

3 Time to write

You take the toolkit I’ve given you, write a first draft and send it back to me by a pre-agreed deadline.

4 Rework draft

I’ll edit your copy and walk you through my changes. If there are any gaps, I’ll flag them up and ask for more details. I’ll breathe life into flat headlines, ensure your call-to-actions engage and assess your copy for content, tone, structure, flow and messaging. You get stuck into writing a second draft. 

5 Final amends

I’ll check your second draft for clarity and consistency. The end result? A clear, simple and compelling draft you can stop wasting time over, that’s crafted with your ideal client in mind and that you can use to sell NOW. You’ll have also learned tips and tricks to continue improving your sales writing. 

What’s included:

  • Questionnaire to discover your specific goals

  • 60-minute call to create a plan and structure

  • Draft 1 feedback and amends

  • Draft 2 feedback and amends

  • Optional: a summary sheet of my amends, with examples and a rationale to share with your team and help with future comms.

This for you if…

  • You want to launch with solid foundations for success.

  • You want to have confidence in your sales copy.

  • You want to sit down and write without overwhelm.

  • You need a tried-and-tested structure to follow.

  • You want to get that web copy, blog or email flow DONE.

  • Thanks so much for our training session this morning! I am feeling more and more prepared to take on my own copy with confidence and professionalism.

    Ella, yoga retreat founder

  • Felicity has a way of understanding your business and you as a business owner and articulating that in the most authentic way. The copy was spot on. It was never cheesy or salesy but instead comes across as genuine and credible. Just what is needed to instil confidence as a new business owner and to help secure new clients.

    Hannah, life transition coach

  • You were super-efficient, warm and understood exactly what I wanted and needed from a very small brief. You are also an absolute delight and diamond. Super-smart and talented. Infused confidence and capability!’

    Abi, yoga teacher and wine educator

  • I was writing content for my business and really wanted some extra help, tips and pointers to sharpen up my sales writing. Felicity and I spoke beforehand and she knew exactly what I needed help with. The session was tailor made and all incredibly useful and insightful. Having help on a 1:1 basis is invaluable, and Felicity is so generous and brilliant at what she does!

    Katie, digital marketer

How much?

I quote by project, so how much your copy costs will depend on the amount of text involved, how much work is needed on it, and when you need it for.  

Book your free 30-minute copy consultation with me to share the details of your project. Even if we don't end up working together, you'll leave this call knowing what your next steps are to create great copy that converts.